The first three seconds of a TikTok or Reel decide whether anyone watches the rest. For property agents, that means opening with the most specific, surprising or useful thing about the unit or the market — not your name, not a logo, and not a slow pan of the void deck. Here are five hook formulas we use with agents, with examples you can adapt today. 1. Lead with the number Numbers are concrete and they create an instant "is that good or bad?" reaction. "This 4-room in Punggo